With over 20 years of hands-on experience leading product teams, launching successful products, and implementing impactful processes, I help founders, product executives, and teams make confident product decisions and move faster.
Whether you're a founder defining your product direction, a VP Product growing a team, or a PM navigating delivery challenges, I bring a unique mix of strategic thinking and tactical execution to the table. From defining your strategy and aligning it with business goals, to prioritizing features, rolling out scalable rituals, or sharpening roadmap focus; I support product leaders in building clarity and momentum.
Struggling with KPIs, feature requests, or feedback overload? I help teams quickly transform product operations from scattered tasks to focused systems that drive execution and measurable impact - by setting up the right processes, aligning with go-to-market teams, and making your product data work for you.
I also work with individual PMs at all stages of their career – from first-time product managers to seasoned professionals seeking a new role or upskilling to lead at the next level. My mentoring is practical, direct, and focused on results.
Whether you're looking for product consulting, executive support, a team workshop, or 1:1 coaching; I'm here to help you build better products, sharper teams, and product leadership that delivers real impact.
Rachel Frenkel BenHanoch
My Philosophy
Great product management isn't about following frameworks blindly; it's about understanding your unique context, building the right capabilities in your team, and creating sustainable systems that deliver value consistently.
